Marketing Manager
Pasig,
Philippines
As Pink Parlour Marketing Manager you are responsible for the following:
- Generate lead magnets to achieve required booking target set by the General Manager
- Leads and supervises Marketing, Graphics and Customer Service Team.
- Create a Marketing Plan, including online and offline.
- Develop a content strategy that aligns with short-term and long-term marketing targets.
- Develop an editorial calendar and ensure that all marketing activities are executed at stores in a timely manner.
- Stay up-to-date with trend-era development and generate new ideas to draw the audience’s attention.
- Manage and update day-to-day digital ads operation (Facebook, Instagram, TikTok, Google Ads & etc).
- Provide analytical marketing reports with insights and action plans ( SMART Goals) to the managing director.
- Develop monthly promotions for all outlets, aiming for a 10% monthly growth.
- Develop store opening plans, Product launch and PR programs to boost brand.
- Oversee in-store visual, design, and event setup during store openings.
- Manage and ensure marketing visuals and collaterals digital and print are reviewed and approved before execution.
- Conduct quarterly reviews of visual merchandising and in - store experience.
- Others as may be assigned
Must Have
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Bachelor’s degree in Marketing, Business Administration, or related field.
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5+ years of experience in marketing, with at least 2 years in a managerial role.
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Proven track record of successful marketing campaigns and brand management.
- Strong knowledge of digital marketing tools and analytics platforms (e.g., Google Analytics, HubSpot, etc.).
- Experience in setting up and optimizing Google Adwords campaigns
Nice to have
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social media savvy
- can also be a brand ambassador for the branch
- able to come up with strategies
- can do basic designs and presentations on Canva
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Able to work under minimal supervision
What We Offer
At Pink Parlour, we provide an exciting and competitive working environment that is built upon teamwork and collaboration. We offer an opportunity for personal and professional growth.
Complete Government Benefits
Full coverage of mandated government benefits.
Medical Reimbursement
Get reimbursed for eligible medical expenses.
Performance-Based Increments
Earn salary increases based on your performance per year.
Training and Development
Enhance your skills with certified training sessions and enjoy complimentary meals.
Employee Discount
Pamper yourself with an exclusive employee discount of up to 30% on services – because you deserve nothing but the finest!
Paid Time-off
Generous paid leave policy for personal and family time.
Be Globally Competitive
We operate in 4 Southeast Asian countries, offering exposure to diverse markets and cultures.
Birthday Cake
Celebrate your special day with a sweet surprise – enjoy a complimentary birthday cake on us, because at Pink Parlour, your joy is our treat!
Hybrid Set-up
Enjoy a flexible work arrangement that combines office and remote work.
5 Working Days & 8-Hour Shifts
Enjoy a balanced work-life schedule with a standard 5-day workweek and 8-hour shifts.
Career Progression
Grow and advance your career with clear paths for development and promotion.
Occasional Company Events
Enjoy fun and engaging company events throughout the year.